Marketing

Reach your customers and bring people in. Three apps cover it: Email Marketing sends campaigns to your lists, Events runs an event from registration through follow-up, and Surveys asks your customers questions and charts the answers. All three run on the same contacts as CRM, so a campaign reply or an event registration can become a lead.

Marketing that lives on your public site is covered in the Website section: pages, SEO, and forms that create leads. Two site surfaces are documented here because they belong to these apps: collect signups from your website and publish your event site.